Japanese SEO,

I set aside time  everyday to surf the Internet to stay current with Jpaanese search engine marketing.So, what did I learn today? I learned that in Japan, some peolpe use the term SEM to refer PPC. In fact, I find many words that Japanese people use to point to the same thing, including “listing kokoku (ads),” “keusaku rendo kokoku,” and “P4P.” (pay for placement? not sure…) How confusing.

I don’t agree with using SEM to mean PPC. Marketing refers to a much wider range of activities than advertising.