link building
I am doing a link building campaign for a client. I searched for websites that are relevant to the client’s site, made a list of them and asked them if they would post a link. It sounds simple, but it’s very time consuming. I spent nearly two full days to come up with a list of 30 sites and write to them!
Why does it take so long? Well, I look at each site and pick the most qualified ones. Then, I write a customized, personal e-mail to each webmaster.
The reward is receiving friendly responses. It’s like making new
friends and building a network. Now I can go back and contact these people directly if I have another client whose business shares something in common with these sites.